Marriott and TRSDC ink deal to debut Ritz-Carlton Reserve brand in the region

Marriott International has inked an agreement with The Red Sea Development Company (TRSDC) to debut its Ritz-Carlton Reserve brand off the west coast of Saudi Arabia. Slated to debut in 2023, Nujuma, a Ritz-Carlton Reserve, is expected to form part of the Red Sea destination and offer a personalised leisure experience that blends ‘intuitive and heartfelt service with stunning natural beauty and indigenous design’.

“We are thrilled to bring our most luxurious brand, Ritz-Carlton Reserve, and its exemplary experience to the Middle East. Perfectly situated on one of the most anticipated regenerative tourism projects in the world, the resort will blend seclusion and sophistication to provide a highly personalized luxury escape,” said Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International.

According to the hospitality group, Nujuma will be situated on a pristine set of private islands, which are part of the Red Sea’s Blue Hole cluster of islands. Surrounded by natural beauty and designed to blend seamlessly with the environment, the resort is expected to feature 63 one-to-four bedroom water and beach villas. Plans also include a range of amenities and services including a spa, swimming pools, multiple culinary venues, a retail area and a variety of other leisure and entertainment offerings including a Conservation Center.

Ritz-Carlton Reserve offers a complete escape to the unexpected: a private and transformative travel experience that is centred around human connection and brings together unique elements of the local culture, heritage and environment, the hospitality group said.

The destination is also expected to include 18 Ritz-Carlton Reserve branded residences, offering owners a one-of-a-kind living experience.

John Pagano, CEO at The Red Sea Development Company concluded, “I am excited to welcome Ritz-Carlton Reserve into the fold of our luxury collection of brands for The Red Sea. Around the world, Ritz-Carlton Reserve properties are synonymous with providing unique luxury experiences and creating personalised meaningful escapes, underpinned by a commitment to sustainable practices. As we inch closer to opening our first resorts early next year, this world-class brand is sure to excite and entice future guests.”

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