Genie displays S-80 J Telescopic Boom Lift during Middle East Demo Tour


The Genie S-80 J boom lift features a platform capacity of 300kg and 16.8m of horizontal reach, and is suited for nearly all work-at-height tasks, the company says

Eight Middle East access hire companies recently had a chance to see the S-80 J Telescopic Boom Lift first-hand, and in-person during Genie’s UAE S-80 J Demo Tour. During the event, Genie team members provided demos that highlighted the capabilities of the S-80 J boom lift, shared information about how the boom could help rental companies maximise their profitability and answered questions about the boom’s features.

“There’s nothing like getting a chance to see and operate a piece of machinery up close and in-person, which is why the Genie team was so excited to get a chance to meet with our customers in this type of format,” said Sharbel Kordahi, Genie Managing Director & Sales Director for the Middle East region.

Early in September 2022, Genie recognised Galadari Trucks and Heavy Equipment with a dealer award in Dubai.

“We received such positive feedback from participants that we are looking into the possibility of expanding it to other markets in the Middle East region,” he added.

With a lightweight, efficient design, the Genie S-80 J boom lift is well-suited for nearly any work-at-height task and is purposefully designed to lower ownership costs and improve return on invested capital (ROIC) for equipment owners, the manufacturer says.

Following the event, Robert Cavaleri, Regional Training, Safety and Compliance Manager at Manlift Middle East LLC, added: “The demo was well organised and well balanced between an in-class presentation of the machine and a hands-on demo and technical explanation of the S-80 J. I was impressed that the Genie team was focused on showing us how the S-80 J would fit into my fleet and solve some of my ROI issues.”

At the 2022 Construction Machinery Middle East Awards, the Genie Z- 45 FE Hybrid Articulated Boom Lift won an award in the ‘Access Equipment of the Year’ category, while in June, Genie said it was bringing its new hydraulic oil containment system to global markets.

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